Get Ready For More Chrysler and Dodge Minivans

The Chrysler Group has recently announced that the all-new 2008 Chrysler Town & Country as well as the Dodge Grand Caravan minivans both introduced at the North American International Auto Show in Detroit are going to be produced at the DaimlerChrysler’s Windsor Ontario Assembly Plant and St. Louis South Assembly Plant in Fenton, Mo.

The main objective of the Chrysler Group is to produce several vehicles under same roof and in the process save millions of investment dollars while hastening the availability of the vehicles to the market equipped with the same high quality Chrysler parts that meets the quality levels set by the automaker.

According to Frank Ewasyshyn, Executive Vice President, Manufacturing, Chrysler Group, "These are very important products for the Chrysler Group as we remain committed to the minivan market and maintain our leadership position. Our focus on flexible manufacturing and new investments, adding state-of-the art technology to plant operations, will help us ensure we can meet those demands and build almost anything, anywhere, with improving speed and quality."

Visiting DaimlerChrysler’s Windsor and St. Louis Assembly Plants

The Windsor Assembly plant is presently housing the production for Dodge Grand Caravan and Chrysler Town & Country minivans with the Stow ‘n Go® seating and storage system, together with the Chrysler Pacifica, has enough resources to accommodate the production of two different vehicle platforms. The Chrysler Group has invested $508 million to its Windsor Assembly to provide it with a state-of-the art paint facility which is capable of accommodating the dimensions of at least eleven different body styles. The Windsor Assembly plant is scheduled to operate on the first quarter of 2007. This plant was built in 1928 and at present considered to be one of Chrysler’s largest assembly plants with 4.01 million square feet. The plant is currently employing 4800 people.

The St. Louis South Assembly Plant is another big plant of Chrysler. The automaker invested $1 billion for this plant. Chrysler Town & Country, Dodge Grand Caravan minivans (south), and Dodge Ram (1500 and 2500) Standard and Quad Cab Pickup (North) are the vehicles produced in this plant. The St. Louis Plant was constructed in 1959 and has a total area of 2.64 million square feet and the third assembly plant of Chrysler that implements a fully robotic body shop. This gives the St Louis plant the capability of manufacturing multiple types of vehicles on one line. Chrysler’s St. Louis Assembly plant has 3,200 employees presently.

Chrysler Group is expecting to make the 2008 Dodge Grand Caravan and Chrysler Town & Country available to US market in the fall of 2007.

By Correy Putton.

Chrysler Vehicles to be Equipped with Backseat TV

Innovations in the auto industry continuously pour in year in and year out. The race among auto makers to provide their consumers with the best features has led to the development of advanced vehicle features.

Partnering with other industries, car makers are able to provide their customers with the latest in auto convenience and comfort. Chrysler is one car maker to join the force with another company so as to provide promising features for their vehicles.

The member of the Big Three recently announced that they have formed a partnership with the SIRIUS Satellite Radio to equip the 2008 model year Chrysler Group vehicles with SIRIUS’ Backseat TV™.

The Backseat TV™ is an innovative and cutting edge television technology which delivers TV signals directly to cars on or off the road. The TV service provides family TV for backseat occupants which are mostly occupied by kids. Backseat TV™ allows owners of selected Chrysler models to gain access to three family entertainment channels.

The initial lineup of TV programming that SIRIUS offer consists of Nickelodeon, Disney Channel, and Cartoon Network. These programmings are aimed for children, who more often than not, will occupy the backseat of a vehicle. Chrysler will equip select 2008 model year vehicles with the feature and the list of vehicles does include the 2008 Chrysler Town & Country, Dodge Grand Caravan, Chrysler 300, Dodge Charger, Dodge Magnum, Jeep Commander, and the Jeep Grand Cherokee.

Frank Klegon, the Executive Vice President for Product Development at Chrysler group, has this to say at the announcement of the partnership: “Chrysler Group is committed to offering innovative technologies that are right for our customers. SIRIUS Backseat TV makes its world debut in Chrysler Group's all-new 2008 minivans and marks the third SIRIUS service - - along with SIRIUS radio and SIRIUS real-time traffic -- available to Chrysler Group customers.”

For the SIRIUS Satellite Radio, Mel Karmazin, the Chief Executive Officer, has this to say: “SIRIUS is dedicated to bringing Chrysler Group customers the best in-vehicle entertainment available anywhere, whether it is through radio or video. SIRIUS Backseat TV, with its best-in-class programming from our partners -- Nickelodeon, Disney Channel and Cartoon Network -- further enhances the already exceptional driving experience for Chrysler Group customers. In SIRIUS' first venture in visual entertainment, I am pleased to have the three most original family-centered programming providers in TV. Just as we provide the Best Radio on Radio, this allows us to launch SIRIUS Backseat TV as the Best TV in the Backseat.”

This technology is just starting its career in the auto industry. With the expected success of the technology, it is just a matter of time before features such as the Backseat TV™ become standard feature for many vehicle models.

By Anthony Fontanelle.