"Detroit Disease" Inflicts Chrysler

Chrysler was once admired for its toughness even at a point where the atmosphere is attracting slumping sales and massive losses. Nonetheless, according to some analysts, it seems that Chrysler has lost its protective cloak and eventually been inflicted with the so-called 'Detroit disease'.

Automotive reports are showing that Chrysler will lose $1.5 billion in the third quarter, about more than twice what it had expected beforehand. This loss is brought about by the slow sales of gas-guzzling trucks and SUVs.

According to Tom Appel, editor of Consumer Guide Automotive, "The company has been hit especially hard by the public’s growing desire for smaller, fuel-efficient cars. But the issue may be more one of a perception than a reality."

“I think Chrysler’s being hurt by a general impression that its large and hitherto well-received cars like the Chrysler 300 and the Charger are not very fuel-efficient, and so there’s a bit of a backlash,” Appel added.

Chrysler President and CEO Tom LaSorda said that the company intends to become more competitive internationally with a portfolio of smaller cars. “We’re addressing those issues and moving our product portfolio to a mix that’s more in line with the recent realities and market trends,” LaSorda elaborated.

"But while new products are important, Chrysler, like Ford and GM, needs to do a better job of managing its car and truck inventories with flexible manufacturing processes like those used by Asian manufacturers," said Kevin Reale, research director for AMR Research.

Analysts are also saying that Chrysler lineup has other problems. One problem is its limited offer in the midsize SUV market. On one hand, the sales of Dodge Durango have dropped off abruptly. To circumvent the decline in sales, the automaker is modifying the Chrysler auto parts to set forth a striking lineup.

New Chrysler products that will be launched this year include Sebring sedan, Jeep Compass, Jeep Patriot and compact Dodge Caliber. “Dodge is about to launch the mid-size Nitro SUV, so that will help them in the fuel economy perception area, but when it comes to minivans someone has to come up with something new,” Appel added. “The expectation is that the new Dodge Caravan and Chrysler Town & Country minivans will be that new thing, but their release is still some time away — they’re not supposed to come out until mid-2008.”

By Sarah McBride.

Chrysler Crossfire Ð Brakes and Brake Assist System

The power-assisted braking system provided in the Chrysler Crossfire is befitting to the performance level of the Chrysler. Undoubtedly, brakes and brake assistant system are important factor of a racing car like Crossfire. The brakes and brake assist system in the Chrysler Crossfire is appropriate for a racing car and also has set yardstick for others in the motor industry.

Following are some of the salient features of brake assist system used in the Chrysler Crossfire. The brake system of the crossfire has large diameter ventilated front discs and solid rear discs. The system is backed up by the highly sophisticated electronic wizards of Brake Assist System and ANS anti-lock.

The front brakes of crossfire have ventilated discs of 300 X 28 mm measure with single piston floating calipers. The rear brake discs of crossfire measures 278 X 9mm. These rear discs have opposed-piston calipers. When any set of front pads becomes worn the wear sensors fitted in the system illuminate dashboard warning light. The power assistance is provided through tandem master cylinder and single=diaphragm vacuum booster.

The Chrysler Crossfire has state of the art ABS consisting of four-channel, four wheel anti-lock of standard quality. This brake system is considered most suiting for the crossfire.

When a driver applies heavy brakes, specifically on slippery surface, the system gets activated and applies and releases the brakes at high rate. The optimum brake applies and release rate is 30 times per second. Despite the higher rate of brake applying and release the system prevents wheel lock up and helps the driver in retaining steering control.

The Brake Assist System fitted in the Chrysler Crossfire anticipates the emergency application of brake by the driver and immediately releases optimum available power boost to help the driver gain control over the car without loosing steering control. The driver may have usual human tendency of not braking hard or not breaking soon enough. The Brake Assist System overcomes these problems.

Like other features of the Chrysler Crossfire, its brakes and brake assist system is reliable. The system is of high standard quality technology and produces excellent performance even in adverse conditions.

By Scott Byers.