All - New 2008 Chrysler Sebring Convertible In Detail

DaimlerChrysler AG's Chrysler Group division is expanding their product lineup of Chrysler Sebring models by adding up an all-new convertible variant. Chrysler Group boasts the numerous innovative technological features aboard the 2008 Chrysler Sebring Convertible, from the simplest up to the most sophisticated innovative systems.

George Murphy, Senior Vice President-Global Marketing, Chrysler Group said: "America's favorite convertible is now better than ever. The all-new Chrysler Sebring Convertible offers the unprecedented combination of unmistakable road presence, athletic handling, innovative technologies, as well as plenty of room for people and gear. In fact, the all-new Sebring Convertible is the only retractable hard top in the segment that can pass the two-golf-bag test. The sky's the limit on what this vehicle can accomplish in the marketplace."

Outside, the all-new 2008 Chrysler Sebring Convertible features a sporty and distinctive exterior styling highlighted by Chrysler's signature eggcrate grille, uniquely sculptured hood with elegant lines, large quad headlamps, wide tail lamps mounted on the corners and deck lid, rear fog lamps, and chrome tipped dual exhaust pipes.

According to a Chrysler Group official press release, some of the unique and innovative standard features found on the all-new 2008 Chrysler Sebring Convertible include a trunk spacious enough to hold two golf bags when the convertible top is down; power hard tonneau cover that neatly conceals each of the three convertible tops when retracted; seat belts integrated into the front and rear seats, which looks clean, enhances seat comfort and makes it easier for passengers to get into the back seat; a locking glove box that can secure important documents and small items; no manual convertible top latches, as Sebring's new convertible top system automatically latches; and YES Essentials stain-resistant, odor resistant, anti-static seat fabric.

In addition, the 2008 Chrysler Sebring Convertible also offers available innovative features like remote convertible top operation on the key fob, remote start that allows drivers to start and warm up or cool down their convertible from a distance, factory-installed windscreen that reduces wind and road noise, and a heated or cooled cup holder that keeps warm beverages warm and cold beverages cool.

For the U.S. market, Chrysler Group offers three power plants: the standard 2.4-liter World Engine, the available 2.7-liter V6 engine with Flexible Fuel Vehicle (FFV) capability, and the available 3.5-liter V-6 engine. These engines are combined with either a 4- or 6-speed automatic gearbox, and equipped with a thermostat similar to VW thermostat found on the VW Eos Convertible.

By Benjamin Hudson.

Chrysler Intends to Save by Using 'Imported' Parts

To cut costs, Chrysler is outsourcing beyond North America and employing frugal plans to reduce expenses by $1,000 per vehicle.

"We are willing to import with the focus on being competitive," said Tom LaSorda, Chrysler head during the Beijing International Automotive Exhibition. LaSorda also stated that within 6-12 months, Chrysler would point out cost reductions averaging $1,000 per vehicle, a portion of which comes from outsourcing. He added, "We are going to source where we can get good low-cost components and high quality."

LaSorda also noted that the automaker will concentrate on increasing sales beyond North America. It can be recollected that in said territory, Chrysler usually generates 85-91 percent sales.

Further, LaSorda reported talks about a production alliance with China's Chery and a non-Chinese company. However, LaSorda did not give further detailsabout the possible alliance. Chrysler, an American automobile manufacturer, existed independently from 1925 to 1998. Then, Chrysler and its subsidiaries became part of DaimlerChrysler AG when merger with Daimler-Benz was acknowledged in 1998.

It can be recalled that last year was one of the most remarkable years for Chrysler. Last year, a bench trial in Wilmington Delaware has started. The parties of said trial are Kirk Kerkorian and DaimlerChrysler AG. It was all about the allegations about Jürgen Schrempp of Daimler Benz AG, regarding uttering lies and manipulating the Security and Exchange Commission as well as the Chrysler Corporation's shareholders. Kerkorian was one of the biggest stockholders then. Said case delved on merger of the companies as a merger of equals and not an outright acquisition. Further, the judge favored DaimlerChrysler. Nevertheless, another case was amicably settled for $300 million in 2003.

Nowadays, Chrysler takes extra effort to clear the clouds blurring its reputation. It is also concentrating on how to cut costs without compromising the quality of Chrysler car parts hence; the decision of outsourcing from other territories.

Critics in the auto industry are eyeing on the workflow and performance of Chrysler vehicles. Moreover, the automaker is struggling to put up a good fight with other automakers. Now it is devising several plans to augment its production and sales.

By Joe Wayne.